Flair Writing ropes in Ranveer

Hyderabad: Flair Writing Industries Limited (FWIL), the largest player in the pens segment in India, launched new brand campaign, ‘Bas Flair Aur Kuch Nahi’ with Bollywood actor Ranveer Singh. This creative and heartfelt campaign is designed to take you on a journey through time, rekindling the warmth and nostalgia associated with the art of writing, the company said.

In a fast-paced digital age, where technology often takes centre stage, Flair Writing Industries Limited (FWIL) believes that there is a timeless charm to putting pen to paper. The brand has also dropped another TVC ‘Likh Ke Du Kya’ which highlights the unique feature of Flair Writometer, emphasizing its ability to write for a long duration showing Ranveer Singh in his signature high-spirited style as the brand Flair Writometer can write up to 10,000 meters, it added.